Thursday, June 28, 2012

Promoting Your Web Design Services Online - A Checklist


Every smart business owner knows that the Internet can be a valuable resource to recruit clients or sell their products. 

Those companies who know little to nothing about creating and sustaining a website often turn to web designers to build custom websites from scratch in attempt to secure the hottest and most successful presence on the web.

If you are just beginning as a web designer, there are specific ways that you can attract these businesses to build a solid and reputable client list.

Wednesday, June 27, 2012

Devising a Content Strategy

In the world of SEO, the mantra, "Content is king" is used often.  Content is largely important.  It's a method of engaging consumers.  

If consumers want to bypass content and go straight for a purchase that would be great.  But that doesn't happen often.  What does happen is: users have an interest, conduct a search on the web, and come across content; and, ultimately, the reception of that content may or may not influence a sale.

Website Design for Businesses - 101

Web design serves the important function of ensuring quick and easy access to information, products or services. Quality web design depends upon a number of factors, particularly usability and attractiveness, which together make up the main driving forces behind the success or failure of a website.

In addition, quality websites upload quickly, boast user-friendly interfaces and present easy to use navigations. Interactive web design, readable content and coding top off the list of essential web design elements.

Tuesday, June 26, 2012

Web Hosting Differences In Layman's Terms

If you are brand new to web development, choosing a hosting plan can be overwhelming. Hosting companies try to explain it with text articles and videos, but unless you are familiar with web hosting terms, these explanations will not make much sense. 

InMotion Hosting has a simple, yet very informative, video that clearly explains the differences between shared, VPS and dedicated hosting. 

Tips for Better Link Building

Link building is an integral portion of the search engine optimization process.  How does a search engine deliver particular information?  Engines use a number of factors to determine its offered results.  

How others view a particular page is one of the factors.  If a particular page or domain housing that page receives a good number of incoming links (links from other web properties) then a search engine is likely to consider that source valuable.  

Obviously web masters want the content on their sites to be considered valuable, warranting the need for link building.

5 Most Amazing Tweets

OK, we’re all a little bit addicted to Twitter, not to mention StephenFry’s tweets (who doesn’t love an argument where you have to look up most of the words to understand?), but there’s so much else going on in this social network behemoth.


Twitter has hosted some amazing things, and has the tools to spread news and stories perhaps faster than any other method – the only thing that could ever make it better would be to make it voice activated (anyone fancy sorting out the voice biometrics?).
Here are the 5 most amazing tweets (ever).

Media Planning Software: The End of the Media Planner?

The media planner’s job is to find the best combination of media platforms in order to deliver the most effective advertising message to the most relevant target audience (CreativePool.co.uk). 

What used to be a relatively simple task has become a lot more complex, as media platforms are not limited to the traditional “Big Five” of TV, newspapers, magazines, radio and billboards (Blog.Comscore.com).

Monday, June 25, 2012

New Challenges for Online Publishers

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Big data is one of those terms that's popping up more and more these days. It refers to the ever-increasing amount of data that's being generated every day and companies' attempts to harness and use it effectively. 


A great deal has been said about big data, but one topic that often gets overlooked is big data's impact on online publishers. There are many challenges with growing data volumes, especially when it comes to online publishing. 

Friday, June 22, 2012

Creative Ways Your Business Should Use Facebook

For years, Facebook has been a great way to gain business and reach out directly to your clients. While Facebook is still great for those reasons, it may be starting to feel a little stale on your end. People were once interested in what you had to say, and now they simply don't participate as much as they once did.

If you are sticking to the same tactics, it's no wonder your fans are becoming bored. Instead of giving up, try and get a bit more creative with your Facebook antics.

Thursday, June 21, 2012

How A Five-Minute Web Analytic Snapshot Can Help You Fine-tune Your Business!

It does not make sense if you are not aware of the source of the lead that contacted you last month. There is no point toiling the entire day and being ignorant of the results. Taking out 5 minutes from your daily schedule in order to check your website analytics will flex you to upgrade your business effectively, the next day. 

It is imperative for you to know the sums and substances of your website in order to work on it. A short peep at your website will enable you to understand your clients, customers, employees, etc. While many spend heaps of money and energy working on SWOT (Strength, Weakness, Opportunities, and Threats) Analysis, Web Analytics can do the trick in minutes. It will enable you to comprehend all that you will decipher from the SWOT analysis and most importantly, quickly.

Wednesday, June 20, 2012

How Web Analytics Empowers Your SEO Techniques?

The objective of optimizing a website is to fetch high conversion rates. Optimizing a site blindly without understanding where you stand will do no good. Whoever thought SEO was mechanical will not be able to perform in an era where the internet comprises of a plethora of websites and consumers getting knowledgeable than ever before. 

The art of SEO entails the acuity to think creatively and formulate strategic decisions. For the same, Web Analytics comes to rescue. It helps you understand the nitty- gritty of your website and bolsters your knowledge in a way that you are groomed to take sensible decisions. Net Analytics has streamlined the process of SEO and offered it hands on experience.

Tuesday, June 19, 2012

What Do You Need To Start Online Real Estate Business

Professional SEO Tips
Getting involved in the real estate business doesn't have to take a ton of money on your part. With the help of the Internet, you can set up your business online, and potentially start getting customers right away without breaking the bank.

 If you are interested in getting started with a real estate business online, here are a few of the things you'll need.

Friday, June 15, 2012

3 Things You Must Know How VPN's Protect Your Online Privacy

Many Internet users enjoy the benefits that VPN services offer.  VPNs allow users to restore their privacy, security and freedom while accessing the Internet.  There are several factors to consider when selecting a VPN provider.  One of the most important factors is the VPN protocols offered.  The three most popular VPN protocols are:

  1. Point-to-Point Tunneling Protocol (PPTP)
  2. Layer 2 Tunneling Protocol with IP Security (L2TP/IPsec)
  3. OpenVPN

Monday, June 4, 2012

Putting Photos to Work – Some Reasons Why Images Work Wonders In Social Media Marketing

Tapping into the power of images

As a marketer, you've probably heard the saying about a photo being worth a thousand words for the nth time. Sure, it's a cliché, but clichés work because they are true. And images when applied to social media marketing have worked wonders for numerous brands.

Since more and more platforms are focusing on visuals – think of Pinterest, Facebook, Instagram, Tumblr and SlideShare just to name a few – many savvy marketers are starting to explore ways on how they can incorporate visuals into their marketing arsenal. So, what really is it with images and why do they work so well in social media? Below are some good reasons.

Black Hat SEO Techniques That Can Hurt Your Website

What is Black Hat SEO?

Practitioners of search engine optimization have two ways to approach it: use white hat techniques or use black hat techniques. White hat SEO techniques are considered to be the good guys while black hat SEO techniques are considered to be the bad guys. This is because black hat SEO uses shady tactics to get results.

Users of black hat SEO often cheat and manipulate website and online variables to earn money quickly. Website owners and web developers usually avoid this practice because it can lead to unfavorable results. Google's system algorithms – Penguin and Panda – for indexing websites can spot these less than legitimate techniques, which in turn could result to lower rankings or worse, getting banned from the search engine.

Sunday, June 3, 2012

ERP and Social Media: A Marriage Made in Data Management Heaven?

As social media becomes the preferred contact and feedback venue for customers, companies struggle how to integrate it into existing forms of data management.  Since Enterprise Resource Planning (ERP) systems manage data across a business, the question of how to manage the data coming in from social media with existing computer service resources. 

Make The Right Decision When Choosing Your SEO Company


Hiring an SEO company can help you get your website ranked in the top results in the major search engines. At the same time, hiring poor SEO companies can actually work against your success.


 You could hurt your chances of ranking in the search engines and end up costing yourself quite a bit of money in the process. If you are in the market for a search engine optimization company, here are a few factors to look for.

Sifting Through SEO Companies to Find the Best

When you need to promote your website, one of the most important parts of the process is making sure that you're getting traffic from search engines. When you get traffic from the search engines, it is free and can provide you with a large number of potential customers.&


Using the help of SEO companies can make it possible for you to jump to the top of the search engine rankings for certain keywords. If you are in the market for a search engine optimization specialist, there are a number of factors that you have to consider before choosing one to work with.

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